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Create impactful designs that resonate with your audience while ensuring a seamless experience and consistency with your brand.
Drive active dialogue and engage the audience in intuitive and curated activities to uncover the rich insights, thoughts and ideas while injecting excitement into the screen experiences.
Extract actionable insights, identify key themes as they emerge, and monitor sentiment and emotions leveraging artificial intelligence (AI)-powered real-time analytics.
Combining community expertise with flexible technology
Engaging students and teachers in discussions on financeA leading American BankChallenge The aim was to introduce the defined target audience of students and teachers to the world of economics in a modern, nonstandard way and to initiate discussions about new educational methods. Approach We invited students and teachers to a nationwide discussion on a dedicated platform, encompassing a series of highly engaging activities about financial management in the context of the future of education, blending physical and digital worlds. Results The materials generated by the students and teachers were disseminated and promoted on the internet through a dedicated sharing campaign using a dedicated EY MillionYou platform (more than half a million people viewed the promoted content).
Driving continuous citizen engagement and dialogueCity of WarsawChallenge The City Council planned to build a community of engaged citizens that would actively participate in the process of improving their city by submitting ideas for change. Approach We created a long-term citizen engagement program. The platform functioned as a central place for productive dialogue between authorities and citizens on subjects important to the city. Results We grew and nurtured that community for over three years.
Open Warsaw became an important component of a city created by residents. Thanks to this initiative, the citizens of Warsaw could speak on issues related to development and now want to take an active part in the transformation of their city.
Capturing consumer insights on the past, current and future shopping experiencesA leading electronics and household appliances retailerChallenge A leading electronics brand with over 1,000 stores across Europe wanted to make a well-informed decision around integrating their sales channels under a single brand. Approach EY MillionYou designed a program targeting a specific consumer segment — more than 20,000 students and the young generation of electronics consumers. Results We received over 100 concepts on how the client can increase product awareness and sales, among their consumers, in their stores directly.
All of the ideas were used as inputs for the final channel integration strategy.
Driving culture change with real-time insightsGlobal consumer products companyChallenge The client wanted to undertake qualitative and quantitative research, drive systematic change that will foster more inclusive leadership and culture, address key barriers to inclusion, and build a road map that will translate insights into action. Approach We deployed a dedicated branded platform engaging employees across LATAM, Europe and Asia-Pacific in global discussions and targeted focus groups. Results We captured the voice of the employee (VOE) at scale by deploying the EY MillionYou platform as part of the project; and engaging employees across LATAM, Europe and Asia-Pacific in global discussions and targeted focus groups (59 countries, 33 departments and 1,500 contributions).